Privacy Policy

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Privacy Policy

Last updated: February 10, 2026

Repulux Ltd ("we", "us", "our") is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website repulux.com (the "Site"), contact us, engage our services, or interact with us in any other way.

We are the data controller responsible for your personal data.

Our contact details  
Repulux Ltd  
London, United Kingdom  
Email: tania@repulux.com  

If you have any questions about this Privacy Policy or our data practices, please contact us at the email above.

1. Information We Collect

We may collect the following types of information:

a) Information you provide directly
- Name and job title
- Business name / company name
- Business email address
- Phone number
- Postal address (if provided)
- Information you include in messages, consultation booking forms, emails, or when you request a proposal
- Any other information you voluntarily provide when communicating with us

b) Information we collect automatically
When you visit the Site, we may automatically collect:
- IP address
- Browser type and version
- Operating system
- Device type
- Pages visited, time and date of visit, time spent on pages
- Referring website / exit pages
- Approximate geographic location (derived from IP)
- Cookies and similar tracking technologies data (see Cookies section below)

c) Information from third parties
- Analytics providers (e.g. Google Analytics)
- Professional networking platforms (LinkedIn, if you contact us via LinkedIn)
- Email marketing / CRM platforms (if we send you newsletters or updates with your consent)

We do not knowingly collect special category data (sensitive personal data such as racial/ethnic origin, political opinions, religious beliefs, health data, etc.) unless you voluntarily provide it in the course of a business relationship.

2. How We Use Your Information

We use your personal data only for the following purposes:

- To respond to your enquiries, consultation requests, or messages
- To provide our brand strategy, PR, influencer marketing, and related services
- To manage our business relationship with you or your organisation
- To send you information about our services, case studies, industry insights or events (only if you have consented or we have a legitimate interest)
- To improve and analyse the performance of our website
- To comply with legal obligations
- To protect our rights, property, or safety (or that of our clients, contractors, or others)
- For internal record keeping, invoicing, and accounting

3. Lawful Basis for Processing

We rely on the following lawful bases under the UK GDPR / GDPR:

- Contract – when we need to take steps prior to entering into a contract or to perform a contract with you/your organisation
- Legitimate interests – for website analytics, fraud prevention, direct marketing of similar services to existing contacts, and business development (we always balance our interests against your rights)
- Consent – for sending marketing communications (you can withdraw consent at any time)
- Legal obligation – when required by law (e.g. tax, accounting, anti-money laundering rules)

4. Cookies and Tracking Technologies

We use cookies and similar technologies to enhance your experience and analyse Site usage.

Essential cookies – required for the Site to function  
Analytics cookies – help us understand how visitors use the Site (e.g. Google Analytics)  
Marketing cookies – used only if you have given consent

You can manage your cookie preferences via our cookie banner or your browser settings. For more details, see our Cookie Policy [link to separate page if you create one].

5. Sharing Your Information

We may share your personal data with:

- Our professional advisors (accountants, lawyers, insurers)
- Service providers acting as processors (e.g. email service providers, cloud storage, CRM tools, website hosting, analytics providers)
- Sub-contractors or freelancers engaged on a specific project (only with your knowledge/consent where appropriate)
- Law enforcement, regulators, or courts when required by law

We do not sell your personal data to third parties.

6. International Transfers

Some of our service providers are located outside the UK / EEA (e.g. United States). Where we transfer personal data outside the UK / EEA, we ensure appropriate safeguards are in place, such as:

- UK International Data Transfer Agreement or EU Standard Contractual Clauses
- Adequacy decision
- Binding corporate rules (where applicable)

7. Data Retention

We keep your personal data only for as long as necessary for the purposes set out in this policy:

- Enquiry / lead data → up to 24 months (unless you become a client)
- Client data → duration of the contract + up to 7 years for legal/tax purposes
- Marketing consent records → while consent is valid + reasonable period to evidence withdrawal

8. Your Rights

Under data protection law you have the following rights (subject to certain conditions):

- Right to be informed
- Right of access (request a copy of your data)
- Right to rectification
- Right to erasure ("right to be forgotten")
- Right to restrict processing
- Right to data portability
- Right to object (including to direct marketing)
- Rights relating to automated decision-making and profiling

To exercise any of these rights, email tania@repulux.com.

You also have the right to lodge a complaint with the Information Commissioner’s Office (ICO):  
https://ico.org.uk/make-a-complaint

9. Security

We implement appropriate technical and organisational measures to protect your data against unauthorised access, loss, misuse, or alteration. However, no method of transmission over the internet or electronic storage is 100% secure.

10. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. The updated version will be posted on this page with a revised "Last updated" date.

We encourage you to review this page periodically.

11. Third-Party Links

Our Site may contain links to third-party websites. We are not responsible for their privacy practices. We recommend you read their privacy policies.

Thank you for trusting Repulux with your information.

If you have any questions, please contact us at tania@repulux.com.